Veteran Nigerian music producer, Michael Collins Ajereh, popularly known as Don Jazzy has urged Nigerian artists to emulate Davido’s format in promoting their projects.
While lauding the singer’s music promotion strategies for his latest album, Don Jazzy advised other Nigerian acts to emulate him.
The Marvin boss said Davido didn’t sit back because he was already an established artist; instead he is promoting his album vigorously.
In a tweet, Don Jazzy wrote, “Dear artists hope you can see how Davido is marketing his album. He didn’t form “Marketing your beautiful project that you worked hard on does not reduce your swag,” he stated.
