On Sunday 19th February 2023, Afrobeats will be sharing in the spotlight of one of the biggest sporting events in the United States as Tems, Burna Boy, and Rema will be thrilling the audience with their hit singles at the all-star game in Utah. The National Basketball Association (NBA) announced that three Nigerian superstars will…
WhatsApp announces a new partnership with basketball prodigy Giannis Antetokounmpo, the Milwaukee Bucks forward and 2021 NBA All-Star MVP. Antetokounmpo is WhatsApp’s first-ever global partner, and this NBA All-Star Weekend in Cleveland — the site of Antetokounmpo’s sixth career All-Star Game, no less — is just the start for this partnership that will reveal itself…
JAY-Z has been handed a high-profile role at sports brand Puma as it relaunches itself in basketball. ESPN reports that Jay will act as creative director, leading the brand in marketing campaigns, identifying talent, and having a voice on product. The sportswear brand made the announcement on Monday after signing NBA draft prospects DeAndre Ayton, Marvin Bagley III,…
